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Absolut Colors 1L


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The Absolut brand Vodka has supported the LGBT community since the early 1980s. A colourful, diverse world where people are respectful of each other should be a common goal. For this reason, Absolut has created a special edition of its famous Absolut Original - a bottle decorated with the colours of the rainbow - in order to give further support to the movement.

The rainbow flag that decorates the bottle, and which in 2018 turned 40 years old, represents the diversity of voices celebrating difference and spreading their message of pride to the cry of "Take Pride in Diversity!".

This limited edition is also a tribute to the artist and activist Gilbert Baker, who died in 2017, who in 1978 invented one of the most recognizable symbols of the twentieth century: the Rainbow Flag.

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Technical sheet

Category:Vodka (Spirits)
Producer: The Absolut Company
Volume: 100cl Other volumes
Alcohol Vol.: 40%
Country: Sweden

Description of Absolut Colors 1L

Absolut Colors 1L


  • Colour: Absolut Colors 1L has a clear, bright appearance.
  • Aroma: Clean, cool, with a hint of grain, and an echo of dried fruit.
  • Taste: Both full-bodied but smooth, complex yet mellow, its character is clear on the palate, offering wind, wheat, winter, and spring water in equal and lovely measure.

PRODUCER: The Absolut Company is proudly part of the Pernod Ricard family, and equally proudly a positive outcome of the Swedish landscape and culture. Sweden has one of the longest-standing vodka traditions on the globe, and its southern region of Skåne has the perfect climate for the farming of winter wheat. Over 600 tonnes a day arrive at the Absolut distillery, all of which must meet the company's exacting standards regarding environmental impact. Absolut is where long-standing tradition meets modern-day awareness and care.


PRODUCTION DETAILS: Absolut Colors 1L is Absolut's classic premium vodka in supportive rainbow Pride Flag packaging, affirming its commitment to standing with LGBTQ communities. The main ingredients are fine, natural deep well water and winter wheat, resulting in a refined spirit, with no added sugar. This makes Absolut Colors 1L a perfect partner with anything you have a yen for, whether it's a complicated cocktail, a simple and elegant vodka tonic, or just a refreshing chunk of ice.


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The Producer

The Absolut Company

The Absolut Company

The Absolut Company was founded in Åhus, a small town with less than 10,000 inhabitants in southern Sweden. It is one of the most famous and best-selling vodka brands in the world and is now part of the portfolio of the French group Pernod Ricard. It is also the third largest alcoholic beverage brand in the world.

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