Moët and Chandon, at the forefront of innovation

by Marta Burgués

Moët & Chandon is one of the most expensive and glamorous champagne brands in the world. Therefore, this brand knows, more than anyone, how to bring innovation and also surprise the consumer with every new product launched.

In this case, they just introduced MCIII, a champagne flashing luxury on all four sides. With this product, consumers will feel even more exclusive.

The bottle design itself is already a benchmark since it was introduced to the market. They emphasize the initials MC (from Moët & Chandon), and the number three in Roman numerals. It also has a bright black crystal glass. A stunning packaging that marks one of the goals of the champagne firm: seeking to be the best and making feel different and unique their customers.

One of the peculiarities of this special champagne is being elaborated with vintage wines matured with wood, metal and glass, which is a novelty for the firm.

It sure is one of the luxury items that most will be tasted in the coming months, and also facing the Christmas season. The best is undoubtedly its taste, since, as we have already indicated, it combines perfectly the old flavour of wines aged in the traditional way with a more mature champagne.

What is intended is to give that distinctive touch that has the quality of the current wine. MCIII is design, taste, luxury and eccentricity. It counts with that harmony so beloved by those who like to enjoy always new products, and remain faithful to one of the leading brands of all time.

 TAGS:Moët & Chandon Brut ImpérialMoët & Chandon Brut Impérial

Moët & Chandon Brut Impérial: a sparkling wine from the Champagne DO a based on pinot noir and pinot meunier and 12,5º of alcohol content.

 TAGS:Moët & Chandon Ice ImpérialMoët & Chandon Ice Impérial

Moët & Chandon Ice Impérial: a sparkling wine of the Champagne DO vinified from pinot noir and pinot meunier and 12º of alcohol content. 

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